Tech Rig Dispatch

Negotiating Dry Van Rates

negotiating dry van rates 1x

Negotiating
Dry Van Rates

As a dry van owner, your success hinges on securing profitable rates. But too often, you’re stuck accepting lowball offers or watching prime loads slip away. Well, effective rate negotiation can help you capture the full value of your services and ensure a sustainable operation.

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Breaking the Low Rate Cycle

  • Lack of real-time market data leaves you in the dark
  • Pressure to keep moving leads to accepting unprofitable loads
  • A limited understanding of true operational costs undermines negotiations
  • Poor relationships with brokers and shippers restrict opportunities

Winning Formula for Dry Van Rates

You can position yourself to secure better rates for your loads by applying a combination of industry insights and well-researched strategies.

    • Real-time market analysis identifies fair and competitive rates
    • Data-driven negotiation justifies higher rates for your valuable service
    • Precise operational cost tracking ensures every load contributes to profit
    • Strategic relationship management opens doors to premium-paying shippers

Negotiation Tactics That Turn The Tables

Here’s how you can do this!

Know Your Numbers

  • Calculate your true cost per mile (CPM) including all operational expenses
  • Set a minimum acceptable rate and stick to it
  • Factor in potential backhauls when considering rates

Timing Is Everything

  • Capitalize on seasonal demand spikes to negotiate higher rates
  • Hold firm during slower periods using historical data as leverage
  • Utilize market trends to justify your rates

Highlight Your Value

  • Emphasize your reliable on-time delivery record and safety ratings
  • Showcase any specialized equipment or certifications
  • Demonstrate flexibility in meeting unique shipping needs

Master the Counteroffer

  • Never accept the first offer – there’s usually room for improvement
  • Present data-backed counteroffers
  • Be prepared to walk away from unprofitable loads

CPM & RPM Calculations

Mastering dry van rate negotiations hinges on understanding two crucial metrics: Cost Per Mile (CPM) and Rate Per Mile (RPM). These numbers form the foundation of your profitability strategy.

Cost Per Mile (CPM):

  • Represents your total operational expenses divided by miles driven
  • Includes fuel, maintenance, insurance, driver wages, and other overhead costs
  • Serves as your break-even point – the minimum you need to charge to cover expenses

Rate Per Mile (RPM):

  • The amount you’re paid per mile for a specific load
  • Must exceed your CPM to generate profit
  • Varies based on factors like route, cargo type, and market conditions
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Curious about how much you could be saving - & earning - with Tech Rig Dispatch? 

Seasonal Rate Optimization

To optimize rates throughout the year, consider the following seasonal patterns:

  • Produce Season: High demand in produce-rich areas often drives up rates.
  • Holiday Retail Surges: Increased retail shipments can lead to higher-paying loads during the holiday season.
  • January Slowdown: While traditionally slower, consistent and well-paying freight can still be identified with the right connections.
  • Manufacturing Cycles: Tracking production schedules allows you to anticipate and benefit from rate increases.

Take Charge of Your Rate Strategy

  • Call Tech Rig Dispatch! We’ll discuss your current challenges and goals and rate negotiation pain points
  • We’ll create a customized plan to elevate your negotiation strategy
  • Start securing better-paying loads and watch your profits grow

No long-term contracts. No hidden fees. Just a partner dedicated to maximizing your dry van’s earning potential

In this business, every cent per mile counts. The sooner you reach out, the sooner you can start commanding the rates you deserve.

Let’s Talk Next Steps

Don’t let your box truck sit idle. Call Tech Rig Dispatch now or email us.
Let’s discuss how we can help you find better loads and streamline your operations.
In this business, time is money. The sooner you reach out, the sooner you can start seeing improvements in your box truck freight business.